December 2, 2005

5 WAYS TO ADVERTISE YOUR REAL ESTATE BUSINESS

With the introduction of new products and people’s purchasing power continually escalating, it can be said that the advertising industry is fully energized. That's why even with the dawn of the new technology, advertising still continues to dominate the business world. As most business people assert, business can never succeed without advertising.

And so, in the real estate business, advertising remains to proliferate with more ways that could increase productivity.

However, for those who still don't know how to maximize the potential of advertising in increasing their real estate sales, here are some basic methods to think about:

1. Website listings

Real estate businesses may consider the benefits of advertising their products or services online. In this manner, they could even increase their market share by accessing those who cannot be reached by simple ways of promotions and advertising.

People behind the real estate business may choose from the different website listings available in the Internet today; or, simply choosing to have a website is a big step forward.

Look for local business directories or national real estate directories, along with general sites like the Open Directory Project, http://www.dmoz.org.

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Filed under Strategies, Selling by RealEstater.

December 1, 2005

5 Rock-Solid Real Estate Investment Strategies

Here is a great article by Peter Dobler on successful real estate investment strategies.

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Filed under Flipping, Strategies by RealEstater.
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The real estate business has been around for a good number of years. More and more people are drawn to it because of the steady influx of money, but there are things you have to consider before entering a real estate business.

First you have to decide whether it would be as a sole proprietor or through a corporation, partnership, or trust. Each has its own pros and cons. Let’s take a look at them.

In a sole proprietorship, everything is “sole” as in managed by a single entity. In terms of splitting the income, it could be divided among family members that have a lower income bracket. A lawsuit that may arise in the future regarding the properties is held personally.

A corporation is a structured legal entity that consists of a group of persons known as shareholders. Investments are high in this type because investors are attracted to the built-in stock structure. This type stays on the market for years until the stockholders decide to split up or merge with other corporations. However, starting a corporation requires a lot of money. Proper corporate formalities should also be followed in order for it to be recognized as a corporation. A huge amount of paperwork is also expected in this type, in the start-up phase and every year of business. This includes reports, bank accounts, financial statements, and records that should be updated from time to time.

In a partnership, partners are generally liable for one another. Though with taxes, an individual may be taxed in terms of his individual level. Administrative and compliance costs incurred through partnership include legal, partnership agreements, accounting, and tax.

Trusts in some cases may be similar to a corporation; however, unlike a corporation, trusts are not held liable to capital taxes. And in case of losses, it remains within the trust and can not be flowed out to the beneficiaries.

When you know what type of management to consider, set your priorities on whether it will be land, apartment buildings, or rental apartments.

Buying a plot of land, like a broker, would be a good investment but one has to wait a long time for the value of the property to go up. However, you could get it for a lower cost to start.

For rental apartments, it would be a fairly easy start and provide a long term return on investment, but would require waiting for the pay-offs.

Apartment buildings mean triple-net income. It is because the tenants are usually tied in a three-year contract. A drawback on this is a vacant space for a long period of time. For every year that it is not leased, it would mean a loss of income.

Real estate business is a vast and varied opportunity. There are many things to consider before playing the game. Take time analyzing terms and conditions that go with it. In the long run, wise decisions could bring in a lot of money and lesser problems.

Filed under Strategies, General, Buying, Selling by RealEstater.
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November 25, 2005

How To "Realistically" Get Started As A Real Estate Investor

Here is a great article by Rik Foote about how to get started as a Real Estate Investor by becoming a 'scout'. This is the best way to get started, particularly if you are young. There is little to no risk, you learn a great deal, expand your network, all great things. The key is to learn as much as you can and then see if you can leverage your learning with the network you now have to get yourself into a deal with little to no money down. Then build your real estate empire from there.

Here is the article… Read more

Filed under Strategies, General, Resources by RealEstater.
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November 21, 2005

Strategies for Acquiring Pre-Foreclosures

Here is a great article I found that discusses the process and some techniques of how to buy houses that are about to go under foreclosure. This is a great technique that helps both the owner of the property (saves them from the awful foreclosure legal process) and gets you a great deal you can then flip. My only caveat is to make sure you fully inspect the property to gauge if the property has been poorly maintained and what it will cost in order to get it into prime selling condition. Read more

Filed under Strategies by RealEstater.
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November 20, 2005

Rehab & Flip??

Many RE investors use a strategy of fixing up houses and then flipping them. I recently found a great article by Bruce Ford that explains the pros and cons of this strategy (as opposed to fixing up and holding). He uses straightforward examples to explain the situation effectively. Read more

Filed under Flipping, Strategies by RealEstater.
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